believe it or not, we actually have a recording schedule for shows now.

i know, crazy right? - i still need to get the hook up working so these new things actually post on showyou and start looking at the distribution end but you know we are at least recording it behind the scenes.

wednesday, thursday and friday are our shoot, edit and drafting days and regardless if we record in the morning or afternoon the new short formats and the timing mean we can book them in the calendar and get them done.  we have managed to pull things together better by having an ipad countdown clock and scripts done in either pages or keynote.

it’s working much better.

right, it’s nearly 8:30pm time to head home me thinks! :)

http://fibreca.mp/couple-of-episodes-of-pcmupdate-for-february by posted email about believe it or not, we actually have a recording schedule for shows now. i know, crazy right? - i still need to get the hook up working so these new things actually post on showyou and start looking at the distribution end but you know we are at least recording it behind the scenes. wednesday, thursd …

save the date - 12th of March

if there was ever a time to watch me do something mad but cool and pushing forward in social media space with the eco, optimized edge i have been pushing forward on it would from the 12th of march.

on that day, i’ll take delivery of the smart fourtwo electric car for seven days as a trial in the hope that i can maybe raise some money to actually rent the vehicle and yet also at the same time, promotion, connect, network with and interview people while i’m driving around.  the plan is simple really.  i’m going to be spending my digital time mobile, out on the road for as many hours per day as i can testing out how well this electric car performs over the course of a week.

these are the things i’m pretty sure will be happening.. ..

streamed live
probably two, but maybe one.  i can definately do one on a stand in the car looking ahead with audio from in the car.  it could be two and at a total push it could be three.  but i have the connectivity, the knowledge and the technology to make it happen.

i’ll be using the cradlepoint mbr1400 for the first time and this badboy can have lots of usb dongles in to serve me up internet for me to stream with.

raising awareness of installation of charge points
let’s cut out the crap here, ideally i would love to be an advocate for raising awareness for businesses getting access to the funding help to put charging points around the east midlands for electric cars.  if there was ever a perfect fit for a project it is this one.

i need transport, eco as much as possible and i have a certain trip that i need to make three times a week at an awkward time (so no lifts or carsharing) and it involves an eco project at the other end.  it’s perfect.

i want this project to happen so i’m going to do what i can to see how many people we can get to download the pdf document and take up a conversation about providing a charging point for an electric car driver in and around the midlands.

testing 3g multi point internet with the cradlepoint mbr1400
i’ve been lucky to be blessed with the best sponsors, like really.  they are awesome.  it will be the first time out with the mbr1400 and i’m not even sure i can get it running in the car without some kind of converter block but i’ll work it out.  i’m pretty sure i can run a 4 way lead from the lighter socket and the draw for charging the phones and the router are fairly low.  we will certainly see how much power it will use from the onboard batteries and if that cause a great problem or not.

a custom website with videos and sponsors
i’ve not got long.  thankfully the website can be relatively lightweight will just being embeds and little blocks of refreshing content that i can include.  i’ve been secretly pulling together assets for the future streaming project anyway so i’m not starting from zero here.  i have a rough idea of the look of the site for the camera stream part.  it will require sketching out from inside my head thou and i need to move on that asap.

kickstarter (or other) fundraising over the course of the week
this will take the longest part to do and i’m not even sure if i’ll have time to push, get accepted and have all the things in the right place, i will for the ulule one because that’s nearly ready to go for the .tv student wordpress ten site project (yes, another part of the overall puzzle for social media deployment in nottingham but i’m going to push here.

i’m going to run two kickstarters for the ark project to see if we can raise awareness to getting funding for that and also another for funding for the car for the year.  if we can get at least the car funding for the year for the streaming project that will give us something to barter with for finding the five companies for finding the £5k from each.

surely, after this they will see the value of realtime social exposure - again, i need your help guys.  so spread the word, eco magazines, editors, social gurus, video people, streaming people.  dads that have daughters and must understand my pain of only seeing my daughter once a week.  ok, that was deep but it’s true.

getting to see my daughter three times that week
at the moment, when finances allow i get to see my daughter who lives about forty minutes away once a week on a saturday.  it’s never enough and i need my baby.  i love her dearly and these are formlative years.

i’m putting everything into this as those that have followed my blog over the last year will know.  having this trial will allow me to go and pick up ella three times or more over the course of the week.  i may even stay overnight locally to her and drop her into school in the morning to see how that runs like.

a ‘where has phil been’ tracking block
this might happen, all depends on if i can meet with my coder guy next week (that’s you dave) and we can pull something together, we have the code we just need to build it out on the site and make a cool little icon for the smart car.  i’m sure someone has one.

yeah, that’s quite an extensive list but i’m pretty sure i can get them things going.  i’ve got a tight timeframe from today until the 9th of march to make this happen and i have a lots of things happening before and after (TEDxNottingham anyone?!?) so this is tight.  i feel like this is another year for pushing the social media boundary of just what is possible these days.

the feels like a test bed to explore the idea of electric transport between nottingham and the ark and to test out the notion of charging and blogging for three hours while i wait for this car to charge (unless i go to a fast charger and then it’s only thirty minutes) - it’s going to be an interesting ride and test/trial and i’m super excited about the opportunity to make it happen.

the cosmos is just aligning for me on things at the moment.

i’m super thankful.  i need your social help thou team.  will you help?

Related articles

• North East has most electric car charging points (bbc.co.uk)
• Network of electric car charging points will link major cities (telegraph.co.uk)
• Electric-Car Buyers: Free Home Charging Stations Offered By ChargePoint (greencarreports.com)
• Electric cars step up a gear for 2012 (bfreenews.com)
• Vancouver to expand electric car charging stations (canada.com)
• Rinspeed Dock+Go provides bolt-on solutions for small electric cars (InnovationToronto.com)
• Green light for electric car project to expand (scotsman.com)
• Revealed: There are more charging points than electric cars in UK as sales slump (tarpon.wordpress.com)

http://fibreca.mp/the-power-of-seven-or-how-many-epic-projects by posted email about save the date - 12th of March if there was ever a time to watch me do something mad but cool and pushing forward in social media space with the eco, optimized edge i have been pushing forward on it would from the 12th of march. on that day, i’ll take delivery of the smart fourtwo electric car for se …

i was super excited to be asked to go on the local BBC Nottingham Radio again yesterday to talk about the ark project that i’m trying to get funded in the heart of the national forest at conkers.

it’s been an idea that has florished into different stages as my need and obsession for this project has intensified. 

we recorded a show about all the reason for, why and what about the ark project and i think this makes it a little clearer for sponsors and investors to see the potential reach of this project.

i’ll be sending this out on this months newsletter as we reposition once again to look for funding to make this project happen.

don’t get me wrong here this has been a battle so far to make this happen. trying to get sponsoring for a project so abstract as this has been difficult especially in the economic climate we are in but the opportunity i am means this the way forward for me to and to leave something of substance for ella.

i want her to know that dad tried to do his bit to help her understand the world around her better, that she would be able to understand better where food came from and how we made it - to be respectful of how to use the technology and yet still be respectful of our local environment. 

being a brand advocate and blogger that was lucky to have been sponsored and flow to a variety of events across the world has made me see the world in a different light and made me look at resources (and often the lack of them) with more respect. 

as much as i can teach my daughter about technology and how to use this to mould her talents in and around the world i believe that the reflection time required to live in that digital world comes from understanding the place we are - where we sleep, the place we move within and our local surroundings.

only when we truly connect with the local environment and the people it contains do we start to understand ourselves and our own actions are reflected back.

taking time to reflect for me after this many years of living digital are something i’m looking forward to and after this years project is over i’ll be looking to purchase my own eco dwelling and live of the land and learn how to optimize on what i have. 

i was asked in the show if i was nervous or worried about the project but as i said in the interview.  i’m just super excited but i really want to get started - ella is at the perfect age right now to really understand this and take it onboard.

i think as a social media it really will be my signature moment to bring together all that i have learned and work with the low conenctivity and low power options that will only be available to me.

 

 

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• EvoEnergy Sponsors Nottingham GreenWeeks (evoenergy.co.uk)
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• Nottingham TV - let’s get started! (timgarrattnottingham.co.uk)
• #SocialMedia The Route To Your Next Gig [INFOGRAPHIC] (anisesmithmarketing.com)

https://img.skitch.com/20120221-xgq5sw69q3iaqyn97ch3e2fdu8.jpg

‘what’s the point’

that’s the quote that keeps on reverbing around my brain from last week when i went into a local pub here in nottingham to talk about virtual gifting, applications and basically bringing more income into your public house by tapping into the smartphone user on the move.  a new arena of clientale that is in a constant state of flux between home life, office life, work life and meeting life.

the ondemand, onthego and over there workforce of drop in, drop out and travel generation who are living digitally, organizing their lives between facebook and linkedin and getting those deals on groupon.

the most interesting sentence was ‘they want to see it rolled out everywhere first because they want to do it’ - i found this the most interesting thing i ever heard, what happened to innovation, balls and just having a go with this country? - why do we have to wait until something is broke, failing or so the numbers add up before we engage and empower the passionate people in our society?

have we really become a tickboxing society of headless engagement and no care for the customer that comes through our door to bring us money and keep a retailer in business, are we just drones to help you amass more wealth so you can look after you and yours? - what about the social component of getting to know the people that utilize and become cheerleaders of your products.  

is not beer about community and communal drinking, telling stories (in a responsible manner of course) and winding down, after your day in the office or some event between the more important events in your life?

fibrecamp does not provide video for everyone.  we provide a relationship first before we sell you a product.  we have to get along, our requirement for a relationship that works on a person to person basis means that we have the ability to cater around your needs instead of for your needs, to make the transition from unknown to product, one that delights you as a person at your core. we are not a faceless transaction - bosh, bang thank you very much out the door you go.

we want you to come back to us because you felt invested in.  your money, your time and the desire and vision you had delivered ticking all those emotional nuances that really exist and happen in business that nobody seems to acknowledge without coming across as some kind of new age hippy.  they are there.  they exist.

so, i keep chasing so that those who are good at marketing and can do the communicating of this vision to their bosses above them in the hope that they can see that this is not about them, that generation, it’s about next generation, it’s about all generations.  just because you ‘can’t see it working’ does not mean it’s not happening out there.

it’s not about controlling the message anymore.  it’s about listening to the messages that people are talking about - in realtime - if your not listening to them why do you expect them to ever want to listen to you more than just a transaction to service a need rather than an emotional investment in your brand that will see them coming back more and more - want proof? - use search.twitter.com and put in #nottingham to see the people, live now talking about nottingham.  that’s your customer base.  and your NOT talking to them.

roll on awesome chats next week with a variety of pub line managers.  i live in the digital realm, i do my money in the cloud, i work in the cloud, i live between moment of exchange of information in the cloud and now i want to be gifted beer in the cloud because i understand the way that my generation and the one below is is born into.

the ondemand, consume where we are nature of the purchase of our needs in the region we are presently in is the most eco, ethical approach to marketing and will give business a laser focus to service the one not just the many.

it’s not a case of when anymore, it’s how much and how frequent.  social media engagement is not a tap you can turn off once you turn, it’s about understand the metrics of the way a human travels about their day to day and being senstive to their needs.

scaling the engagement of the one to one is the way forward.

Related articles

• Multiple retailers feeling the brunt of the reduction in consumer confidence (premierlinedirect.co.uk)
• 10 radical solutions to binge drinking (bbc.co.uk)
• Pubs could face doorstaff shortage (premierlinedirect.co.uk)
• Coventry News: Warwick pub raises £1,400 for paralympian (coventrytelegraph.net)

Phil Campbell of Fibrecamp is the first tenant to move into the Nottingham CleanTech Centre. He is setting up a social media studio on site for use by other tenants to promote their businesses. This will be a valuable addition to the range of services currently offered by the Centre to clean tech companies including low-cost accommodation, training and mentoring support.

Phil’s studio will give tenants and local companies immediate access to video streaming and broadcasting facilities to publicise their businesses across the web. He will also use his own considerable experience of social networks to help them create an effective and profitable social media presence.

Phil says “It’s great to be part of this exciting new venture. I’ve wanted to work with clean tech companies for a long time and offer them something which is unique within an incubator setting. I also want to do my bit to encourage the use of ethical technologies.”

Phil’s green principles have a huge influence on the way he runs his own business and how he lives. He doesn’t own a car, preferring to use pedal power and public transport to get to work. He’s also planning later this year to live part-time in an eco ark in the National Forest with his young daughter.

He’s the ideal first tenant for a Centre with aspirations to become the focal point in Nottingham for developing early-stage businesses involved in clean technologies. The Centre already partners the Nottinghamshire GreenTech Business Network, run by NDE, to provide business support and training to its 900 members.

This link, along with its close proximity to the University of Nottingham’s Innovation Park, provides a solid foundation for the creation of a clean tech community.

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really happy to have this new additional space.  we are just working through the details of getting another mobile solution kit box together and upgrading my existing one to be able to drop in and do social media making on location.  it all costs money (we do not have) but we are on the right track and some nice advocacy jobs are coming in for the end of this month and start of march.

http://fibreca.mp/first-tenant-at-nottingham-cleantech-centre-g by posted email about Phil Campbell of Fibrecamp is the first tenant to move into the Nottingham CleanTech Centre. He is setting up a social media studio on site for use by other tenants to promote their businesses. This will be a valuable addition to the range of services currently offered by the Centre to clean tech co …

it seems like the longest time.

two months since we recorded anything really in the studio for ourselves we simply hit a place where work for the new year needed planning and well everything just got really hectic as an average december month does anyway.

we have been looking at a production schedule since we started our ‘space’ at lace market house creatively wondering how we could position this idea of a social media studio rather than a ‘pay your money get your video space’ - the actual idea of an empty space creating social capital outside of the building but bringing people into the space really interests me how we connect our services, connection and working rooms into different mood settings in our brain.

it is great to be back making again and we are just putting together a few documents and ideas for a schedule for wednesday and friday each week so we can at least have a filming guide to head for.  we are starting with two days in case the second fibrecamp two starts to get busy and we are required more there each week.  starting with one day a week of course.

new things since two months ago are that cj is building an ammobox 2 with a variety of different equipment in it for her mobility and streaming on the go at various venues and i have been busy behind the scenes building (with a local coder) some interesting social tools which i’m coining ‘tsr’ like the old days of dos and the ‘terminate and stay resident’ approach to having a process running has a faux background task.

we now have two kicker lights above each ‘set’ and started to fully utilize the ipads we have for countdown clocks and notes while we do our shows - we managed to get this one down to ten minutes and it will be a gradual process as we tweak things.  the elgato h264 hd encoder helped a lot too here and i’m looking forward to seeing how well the new macbook pro that cj has can cope with a thunderbolt connection via hdmi.

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• we need your help to crowd source kit for the fibrecamp studio (fibrecamp.tv)
• the audio technica pro45 arrived at fibrecamp today! (fibrecamp.tv)