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First tenant at Nottingham CleanTech Centre gives companies unique social media gateway
Phil Campbell of Fibrecamp is the first tenant to move into the Nottingham CleanTech Centre. He is setting up a social media studio on site for use by other tenants to promote their businesses. This will be a valuable addition to the range of services currently offered by the Centre to clean tech companies including low-cost accommodation, training and mentoring support.
Phil’s studio will give tenants and local companies immediate access to video streaming and broadcasting facilities to publicise their businesses across the web. He will also use his own considerable experience of social networks to help them create an effective and profitable social media presence.
Phil says “It’s great to be part of this exciting new venture. I’ve wanted to work with clean tech companies for a long time and offer them something which is unique within an incubator setting. I also want to do my bit to encourage the use of ethical technologies.”
Phil’s green principles have a huge influence on the way he runs his own business and how he lives. He doesn’t own a car, preferring to use pedal power and public transport to get to work. He’s also planning later this year to live part-time in an eco ark in the National Forest with his young daughter.
He’s the ideal first tenant for a Centre with aspirations to become the focal point in Nottingham for developing early-stage businesses involved in clean technologies. The Centre already partners the Nottinghamshire GreenTech Business Network, run by NDE, to provide business support and training to its 900 members.
This link, along with its close proximity to the University of Nottingham’s Innovation Park, provides a solid foundation for the creation of a clean tech community.
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really happy to have this new additional space. we are just working through the details of getting another mobile solution kit box together and upgrading my existing one to be able to drop in and do social media making on location. it all costs money (we do not have) but we are on the right track and some nice advocacy jobs are coming in for the end of this month and start of march.
http://fibreca.mp/first-tenant-at-nottingham-cleantech-centre-g by posted email about Phil Campbell of Fibrecamp is the first tenant to move into the Nottingham CleanTech Centre. He is setting up a social media studio on site for use by other tenants to promote their businesses. This will be a valuable addition to the range of services currently offered by the Centre to clean tech co … -
trotting back through the countryside on the way back to nottingham
friday lunchtime 12:33 in front of me i have two pieces of sushi covered in ‘devil paste’ as cj would call it and a can of jingo jango juice (lucozade energy — bad)twenty four hours previous i had just finished presenting my new presentation about social media to a small room of around ten people - we had three speakers and i felt the day went extremely well.
it’s been quite the blur this week with two presentations, very different back to back with the NTU 3rd year students first and the nottingham business owners after.
the new users going out into the workplace and others looking at ways to communicate their existing businesses in a very managed social media way.
i put a lot of work into these two new presentations and they drained me a lot - the pay off thou is that i can start february with two presentations to do a voiceover with and stick up on the new website when i do the switch over.
this is a good thing. i’m also very keen to get the sponsoring project up, trying to raise an initial £400 to mobilise the .tv domains on the apple platform as a series of different word press applications that allows me the luxury of pushing updates across the whole network.
mildly frustrated that i have hit feb without transport and the ark but these things are sent to test me. at some point i have to sell a certain amount of my soul to the devil to get the funds or find the right people to invest in me to make it happen.
i’ve even decided about going to southby because of my passion to make this happen and that’s well not like me. it would have been my fifth year in southby and it is always fantastic in some trippy way. not this year.
i’d have loved to have gone and taken a lovely micro thirds with a lovely low light lens and just wandered around bar to bar documenting but i have to keep my eyes on the prize.
my daughter turns five in may. five years, i cannot continue to be flippant about her unknown future if i was not here. i’m always aware of my mortality after visiting the town of phil campbell.
which reminds me, i should be working on that website. crap, i’m gonna be busy next week..
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getting ready for the 1st event at the cleantech centre in nottingham
i managed to catchup quickly with nick gostick from the new cleantech centre near the jubilee campus today and the home of fibrecamp II. we got our paperwork so we are all set!
if your interested in coming tomorrow, still some places at £50 a head for half a day, should be an interesting group of people - small, but perfectly formed for a first event.
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speaking to nick gostick at inntropy - cleantech centre
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the nottingham cleantech centre (nctc) the home of fibrecamp deux — the search for greentech
quicklink | the nottingham cleantech centre launches!
The GreenTech Business Network would like to announce the launch of the Nottingham CleanTech Centre (NCTC), the first incubator in the region dedicated to accommodating and supporting start-ups and small companies involved in clean technologies.
exciting!
something very close to my heart is the merging together of social media, ethics, technology and enviromental issues. we have the ability to make our voices heard, the ability to do the right thing by the products and services we offer and the technology processes advancing and superlative speeds that we can make subtle changes to the way we engage with our enviroment.
my whole ark project is focused around what a single person can do not only to live more sustainable but redefine what a new fresh life looks like whilst still utilizing technology to improve the relations and contacts around us to be able to live in a digitally connected world with those assets around us with the internet doing the heavy lifting between it.
indeed the ark will use a lot of technology but in an optimized way, it will look at power and need over want, utilizing elements of the cloud to interact with at a glance without too much thought of taking time out to focus on the creation of the content but more of a virtual intergrated element of my day to day life — taking social media and using it as a barometer or social ping to the people that lie between the studio and the off the grid enviroment.
so it fills me with great pleasure to be in a potential hub of startups who are using clean, green technology focus to build out products, systems and ideas. for me, it feels like a bit of a nirvana space and makes the last year of rounding out ideas with fibrecamp one the catalyst leading up to this new space.
what makes 2012 more exciting is the possibility quite quickly of fibrecamp III located in ghent in belgium as a european headquarters and makes spreading the idea of hyperlocal media based studios servicing the five or six blocks around it’s area a real interesting hot pot of digital outreach with the businesses being more than just a partner graphic on a website.
it sparks regular interaction bringing down the potential ‘head down desk’ mode i see from so many companies when it comes to building out services. sharing, in the business space is as much a requirement as it is for the social realtime world we live in.
i have a really good feeling about the cleantech centre in nottingham, we are going in at ground level, at the rebirth of a space and a refresh for a building that is already bought, it’s owned — it’s not rented or has potential of being problematic — it’s a blank canvas of sorts with the potential to foster some fantastic green tech stars of nottingham and the midland arena.
best of all we get to help them understand the world of social media and create media around some of the exciting concepts and processes these green tech companies have which will obviously feed a foundation of topics for the ark project in 2012.
it’s a perfect fit. we can’t wait to get started! :)
Related articles- Predictions for Cleantech in 2012 (environmentalleader.com)
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promised you an update about all things fibrecamp and our rebranding and multiple sites!
that’s the new cellar54 logo from james random. nice right?
to say that the last few months have been busy would be an understandment but i’m back now from the final mission of the year into europe (ghent, belgium) that went extremely well and actually threw up some really interesting future plans in terms of what fibrecamp spaces are all about and how they will be formed in the future.
i’ve always had this dream that empty spaces can be re-engized and utilized for a number of things when it comes to social media. that the empty space can be filled with some ‘popup’ media making equipment now that things are super nano sized and portable. taking a space, adding some fast connectivity and putting together a schedule of local startups and interesting businesses that are doing things in the new landscape of the realtime on demand world of business has been a really interesting project so far. and it’s about to get even more interesting.
our rent is up on the fibrecamp space at lace market house at the end of this month and we are busy working on the digital advent calendar for the whole of december for my digital advocacy for watchdottv (watch.tv) which is a brand advocate project funded by verisign for eight advocates from american and the uk, i’m the only european member i believe right now (which is awesome btw) - having the studio space has been brilliant to be able to vanish and record the content and have some quiet from the world to do my blogging.
fibrecamp was never really intended to be a full on business, it was an idea — a project based around using the social networking reach of people being able to look in and see how we work, what we talk about, where technology is going, see what we do ‘ontheground’ when we cover events and how that amplification can start to engage companies and brands that need constant conversation or engagement with a handful or worldwide stage.
we still want to support small business, not for profit and one person bands as before but we want to pick and choose who we work with, to make solid social connections with the people we get along with before we even do business. some businesses do not gel with our approach, i guess you could say we are selective about working with people that understand the value of paying it forward and not just looking at what we do as a way to create a onesided legup opportunity.
creating social media is not a bolt on product that you just do to look like your up on the times with technology, it’s not playing with toys either, it’s structured partners that are injecting a sense of passion into what they work on, when it becomes like this the work simply falls away and it becomes something you love to do rather than have to do.
money may talk in business, but voices talk louder in this social aware and connected digital landscape we are are rapidly adopting more and more each day.
it’s still relatively a new concept to most people because most business runs on real tangible definable outcomes. being social within a business appears to come with a requirement to measure on it. being social with media for me does not.
so how do you balance out the expectations of the host body? (in this case the space) i’ve noticed interesting ways that people just want to turn what the studio space is into a proper studio just so it can create wealth, the fibrecamp idea is more than just money, it’s adding to the five blocks around the area the building sits in, reconnecting the bakers, the eateries and the office workers with hyperlocal information to raise up the connectivity of the conversation in a locality.
for me, fibrecamp is a definable emitter space of reconnecting the local community through visual engagement with conversation, chat and open platforms for people to share the good and the bad - not mask or pretend that everything is ok when things are not. we have a real time notification platform in the form of the internet that not everybody wants to engage the same way with each other, the job and your life (and the lives of others) can get in the way of ‘finding’ out about things and nobody has really nailed that condensed window on your local world view yet.
i’m very keen to spread out the fibrecamp concept to different destinations in the hope that in some ways we can connect them all together to show the power of local, remote and worldwide. i’m not just talking about webcams and streaming shows — i’m talking true location twinning with interviews and conferences happening over the internet and interchanging with the different places and cultures.
so, i’m pretty excited to tell you where fibrecamp and the plan of ‘reactivating spaces’ is going to. we are looking at another location in nottingham near the university on friday this week and will be pursueing another location in ghent, belgium in early 2012. that will probably be a once a month week long journey staying in an airbnb with lots of local startups talking us through their products and services.
on the products side we are busy playing with the new cradlepoint mbr1400 for the mobility internet solution we always promised so we can do mobile fibrecamp setups on the go and we are building the second ammobox over the christmas period and in the sales.
Related articles- How To Promote Your Business On Social Media (socialpeel.com)
- Social Media Sites - News, Networking and Bookmarking (socialmaximizer.com)
- 5 Social Media lessons every Business may want to learn! (trak.in)
- Social Media - Welcome To Actuality On-line (tfollowers.com)
- The Importance of Facebook Marketing Engagement Tools (digitalbrandmarketing.com)
- Making Social Media just a little bit easier with Management Tools (digitalbrandmarketing.com)
- Small Business Social Media Tips (afribit.wordpress.com)
- The Value of Tweeting in the Social Media Sphere [Lawrence Perry] (ecademy.com)

















